About Us
azendea was founded in 2015 by two longtime friends, Laura and Christina, who shared a common experience familiar to many professionals today. After years of navigating demanding careers, responsibilities, and the constant pace of modern life, we realized something important: Success means little if we lose our sense of balance, well-being, and connection to ourselves along the way.
Like many people, we found ourselves striving to excel at work, care for our families, support others, and meet endless expectations. Yet in the midst of doing so much, it became easy to overlook our own well-being. Our journey led us to explore a variety of wellness practices, including mindfulness, herbal traditions, aromatherapy, yoga, meditation, and other approaches that help people reconnect with themselves and the natural world. From those experiences, azendea was born.
Today, azendea exists to help people cultivate greater awareness, balance, and resilience through natural wellness practices, meaningful experiences, and thoughtfully curated products. We believe that well-being is not about perfection. It is about creating space to pause, reconnect, and respond to life's challenges with greater clarity and intention. In a world that often encourages us to move faster, do more, and stay constantly connected, we invite you to slow down, breathe deeply, and reconnect with what matters most.
Our Philosophy
Breathe.
Awareness begins with a pause. When we slow down long enough to notice our thoughts, emotions, and experiences, we create space for greater clarity and presence. Through mindfulness, reflection, and natural wellness practices, we help people reconnect with themselves amidst the demands of everyday life.
Be.
Well-being is cultivated through intentional daily choices. We believe that small practices, meaningful rituals, and moments of presence can help us create greater balance in how we live and work. Our products and experiences are designed to support a lifestyle of mindful living and sustainable well-being.
Believe.
Life will always bring change, uncertainty, and challenges. We believe each person has the capacity to adapt, grow, and thrive. Resilience begins when we trust ourselves, embrace learning, and remain connected to our values, purpose, and potential.
Our Mission
To help people cultivate awareness, balance, and resilience through natural wellness practices, meaningful experiences, and mindful living.
Our Vision
We envision a world where people respond to life's challenges with awareness rather than reactivity, where well-being is integrated into everyday life, and where individuals develop the resilience needed to thrive in a complex and changing world.
Meet The Founders
Laura (pictured on the left) is a Certified Yin Yoga Teacher, Certified Herbalist, and graduate of Rosemary Gladstar's Sage Mountain Herbal School. She is a member of the American Herbalists Guild and the founder of Ancient Wellness, a wellness practice dedicated to helping individuals support their health and well-being through natural and holistic approaches.
In addition to her work in wellness, Laura has spent more than three decades in the technology industry, giving her firsthand insight into the pressures, stressors, and demands of modern professional life. Through her involvement in employee wellness initiatives and as a member of her company's Wellness Champions Team, she has developed a deep appreciation for the connection among personal well-being, resilience, and overall quality of life.
Laura's passion lies in helping people reconnect with nature and discover practical, sustainable wellness practices that can be integrated into everyday life. Drawing from her background in herbalism, yoga, mindfulness, and holistic wellness, she believes that small, intentional choices can create meaningful improvements in how we feel, live, and thrive.
At azendea, Laura brings her expertise in natural wellness, herbal traditions, and mindful living, helping individuals cultivate greater awareness, balance, and resilience through simple yet meaningful wellness practices.
Outside of her professional work, Laura enjoys growing flowers and herbs in her home garden, hiking, yoga, meditation, painting, singing, and spending time with her family, including her dog Chachi and cat Taco.
Christina (pictured on the right) is a Certified Aromatherapist whose certification is recognized by both the National Association for Holistic Aromatherapy (NAHA) and the International Federation of Professional Aromatherapists (IFPA). She is also a professional member of the Alliance of International Aromatherapists (AIA). In addition to her work in wellness, Christina is the founder of Sei Advisory, a leadership and organizational advisory practice that helps leaders navigate complexity, strengthen adaptability, and lead meaningful change. Her work is grounded in systems thinking, leadership development, organizational effectiveness, and reflective inquiry, with a focus on helping individuals and organizations develop greater awareness and resilience in an increasingly complex world.
At azendea, Christina brings her passion for emotional well-being, personal growth, and mindful living. She believes that awareness is the foundation for both personal well-being and meaningful change, and she is particularly interested in helping people cultivate greater balance, self-awareness, and resilience in their daily lives.
A lifelong learner and self-described bookworm, Christina enjoys exploring topics related to human behavior, leadership, psychology, and personal development. When she is not reading, writing, or researching, she enjoys discovering new restaurants and bakeries with her husband, playing the piano, and spending time with her dogs.
Together, Laura and Christina share a commitment to lifelong learning and a belief that well-being begins with awareness. Through azendea, they hope to inspire others to pause, reconnect, and cultivate the awareness, balance, and resilience needed to thrive in today's complex world.